Caring genuinely is NOT just about remembering birthdays.
That’s being sweet which is different from being caring.
It is also not a shrewd tactic to get things done faster.
It is not even about trying hard to make your team like you more – most leaders fall prey to this.
It is simply the way humans are supposed to operate.
And hence caring genuinely means
- giving someone tough feedback knowing it might make you the bad guy for a while.
- backing them before others but coaching them behind the scenes.
- pushing them towards a painful but necessary path, because it’s good for them in the long run.
It means seeing them as human beings first; not just as roles, resources, or ratings.
It means asking yourself: what does this person need to grow – not just deliver?
And then doing it – even if it’s hard, messy, slow and makes you unlikeable in the short term.
That’s care, not the warm and fuzzy kind, but the courageous kind.
And here’s the trick: You can’t fake this.
You either care, or you don’t.
People know. They always know.
And when people feel that you genuinely care?
They give back with trust, effort, and loyalty that no incentive program or annual hike can buy.